Generate increased sales at a low cost per new order.
Increase advertising revenue.
Target specific demographic groups.
Sponsor-friendly and easy to administer.
Wingo is a circulation and market-building bingo-type promotion that generates the desired "buzz" to increase your market share. Wingo has been increasing the circulation of newspapers since 1981 with verifiable results.
Wingo is a valuable tool when rapid increases in circulation and quick market penetration is desired. Wingo is proven to increase:
Circulation, readership and penetration.
Advertising sales, brand awareness and ad revenue.
Consumer excitement and retention.
You design, and we print, fully customizable bingo-style game cards distributed weekly to every household in your market through insertion, direct mail and sponsor distribution.
After the game cards are distributed, play numbers are printed in your paper each day. Players must get your paper in order to play. Players match the numbers and circle them on their game cards. If all numbers are circled, it is a winning card.
In all cases, YOU control the quantity of winners through the use of certain numbers printed ROP daily. Games are easy to administer and play.
Circulation increases because readers need to get the paper daily to play. Single copy sales, new subscriptions and retention rates rise accordingly.
We offer a scratch-off variation combining the effectiveness of regular Wingo with exciting scratch-off play as well as Daily Lucky Numbers.
Key Features of Wingo:
Control: Wingo is not a random bingo game. To the contrary, the number of activated winners is programmable by you. Papers have control over the number of winners.
Flexibility: The number of daily and weekly winners can be changed daily if necessary.
Easy to Play and Manage: Wingo is easy for players to play and newspaper to manage.
If you want to quickly heat up competition, generate ad revenue, increase circulation numbers at a very low cost per new order with an easily managed and cost-effective exciting promotion that increases customer awareness and gives them real added-value, look no further than a Wingo Promotion.
Contact Scott for information, samples and price quotes. 561-379-2635